Email marketing

Were you aware of the fact that at least 99% of consumers check their email on a daily basis? That can’t be said of any other communication channel. Thus if you are looking for the most effective and direct way of connecting to your leads and converting them into your customers, Email marketing is your go-to solution. With a customized email marketing strategy, you can improve your sales and increase your website traffic instantly. Our service caters to your need for tempting and catchy content for the email marketing campaign at very affordable prices.

What is email marketing?

  • Email marketing is one such way of promoting your product or service, where you don’t pitch to a mass media but individually sell it like a door to door salesman. But this is what makes it tricky; since it’s a one to one interaction, emails are expected to carry a personalised touch. Another challenge that makes it a delicate affair is that your mail can easily land in someone’s spam folder, rendering it useless. Even if it makes past that hurdle, an email’s content needs to be appealing enough to have some impact on the reader. There are other factors like the length of content, the frequency and the number of emails being sent. Sounds like a lot of work? Well, isn’t it why we are here?
  • At Hyper-Growth media, we ensure that you stay connected with your clients by email. All the services, be it as important as email list management and responsive email design or as creative as curating content with attractive graphics, our team takes care of it under the Email marketing campaign. Apart from this, we regularly conduct a self-review that encourages us to keep looking for ways to improve our numbers. Be it company updates or newsletters, we constantly strive to keep the graph of your email rates higher than the market average and when it comes to quality content that converts your leads, you can count on us to give you the best service available in the market.

Features

Customizable
Every business is different and so is every business’ requirements. We just cannot have a marketing strategy fit for all. Therefore, we help you design a fit-to-needs email marketing strategy unique to your business which helps you target the appropriate group of potential customers. We also adjust the other parameters in accordance with the exigencies of your situation and business.
Targeted Audience
Emails knock on each door separately, as opposed to all the other marketing strategies where the message is broadcasted to everyone, even those outside the target groups. Email marketing identifies your target audience and by focusing only on potential clients, increases the conversion rates by a lot.
Cost-Effective
Since it is not the ‘70s, we don’t require paper, pen or pigeon to send mails. And no material means practically no cost, thus making Email marketing one of the cheapest yet effective means of marketing strategy in the market. Due to its low cost, it hardly augments your marketing budget and due to its high success rates, makes it a must-have for your marketing campaign.
Visible Growth
Every business has a different most suited marketing strategy. There are many tricks in the bag, you cannot blindly decide which one to go for; you have to analyze which one works best for your business and its growth. Email marketing is one such tool that allows you to get an insight into how successful the campaign has been so far. This way, one can improve their models to ultimately attain improved numbers.
Build your brand:
How often do you remember a brand just because you remember something particularly enticing about it, be it its signature jingle or a quirky catchphrase? That is how a brand is built. And we help you curate these strategic, eye-catching and meaningful emails for the campaign which will not just increase your customers but also help you retain them as loyal patrons of your brand.

Does it still work?

In the generation full of users of ‘#’s and ‘@’s, has email become a thing of the past or close to obsolete? How effective is email marketing? You’re probably wondering this too. Let’s sort this out with some numbers.

Average email open rate across all industries. 20.81 %
Clicks through emails resulted in a purchase. 17.75 %
B2B marketers prefer emails for distributing content. 93 %
Business professionals claim that email marketing increases customer retention. 80 %
Consumers check their email first thing in the morning. 58 %
Consumers have made a purchase after receiving a marketing message by email. 60 %
Personalized email messages improve click-through rates by 14% and conversions by 10% And for dessert: 14 %
ROI of email marketing goes as high as 44$ on a mere investment of 1$. While Social media is popular, it fails to beat the magic of personalized touch that only comes with email marketing. There is a sense of trust felt by the customer due to this personalized touch which lacks when he or she comes across a random advertisement on the social media platform. This proves that nothing beats that feeling of trust and no customer wants to compromise on that. 100 %

What we provide you

Customized Emails

Creativity makes your content stand out. And that is exactly what our team works on; a customized email for your potential customers filled with content good enough to engage and captivate them.

Engaging Content

Your brand needs loyal customers, and we serve them to you on a silver plate by keeping our content engaging enough. We like to keep it simple, yet powerful, so that they never lose interest and once in, they stay in business with you forever.

Eye-Catching Design

Sometimes a picture is worth a thousand words and our team ensures that. Powerful designs get more attention, very quickly as compared to long but insightful texts and that is why our aesthetics team ensures that the design is irresistibly noticeable.

Email Campaigns

The key to an effective email marketing campaign is to find the middle ground somewhere between “Too many cooks spoil the broth” and “The more the merrier”. Too many emails lead to spamming, whereas too few emails aren’t as effective and impactful. Hence the right balance in terms of number, frequency and timing is absolutely mandatory. Our emails are scheduled to target customers over time, based on the actions they take.

Our Goal

Consistency

Most of the campaigns prove to be a failure due to one of the two reasons: they die out due to degrading content quality or they are discontinued due to spamming campaigns. But our team works tirelessly to prevent either of the possibilities to come into the picture. Not only does the email evoke a feeling of importance in the consumer, but the consistency results in a lifelong relationship between the brand and the users.

Consistency

Most of the campaigns prove to be a failure due to one of the two reasons: they die out due to degrading content quality or they are discontinued due to spamming campaigns. But our team works tirelessly to prevent either of the possibilities to come into the picture. Not only does the email evoke a feeling of importance in the consumer, but the consistency results in a lifelong relationship between the brand and the users.

Strategic

Most of the campaigns prove to be a failure due to one of the two reasons: they die out due to degrading content quality or they are discontinued due to spamming campaigns. But our team works tirelessly to prevent either of the possibilities to come into the picture. Not only does the email evoke a feeling of importance in the consumer, but the consistency results in a lifelong relationship between the brand and the users.

No one understands your needs better than us when it comes to email marketing. We have been pioneers in this field. Hundreds of satisfied customers over the years, prove that we can handle your business needs as well. Our team shall leave no stones unturned to overturn your marketing campaign. We’d love to have you as our esteemed client.